Driving change.
Fostering human development.
Achieving the extraordinary.
ELEVATE YOUR POTENTIAL WITH OUR EMPOWERING PARTNERSHIP
Are you ready to:
Amplify the impact of
your organization?
Elevate your
leadership skills?
Help your child navigate their post high school journey?
Let Us Guide You
3
Qualified Experts
60+
Years of Experience
∞
Possibilities
If any of those opportunities interest you, we are here to help. Our combined 60+ years of experience in leadership and career coaching will help you, your child, or your organization as you seek to discover new possibilities.
Why us? Because at the very core of our beliefs is a profound purpose: To help you unlock your immense potential within and spark curiosity for exploration that leads to your adaptive growth and success.
Hi,
I'M TERRY
I love working with people and organizations who want to explore their potential through visionary thinking. I spent most of my life allowing others to define my personal growth and career path, and now I’ve put in the work to redefine my happiness through an exciting, transformative, authentic journey. I’d love to help you do the same. If you want to reimagine your success, let’s connect!
WE ARE YOUR ADVOCATE
Our focus is on you. We work with you to ensure you have the tools and resources you need to define and achieve your own success.
WE LISTEN
We are here to help you find your answers by asking questions that stimulate thought and reflection to guide you on your journey.
WE PROMOTE VULNERABILITY
We believe exploring vulnerability can be a courageous step toward personal growth,
empowering you to form deeper connections as you embrace your authentic self.
WE ARE AUTHENTIC
We are truth-tellers. If you are looking for constant validation of “what you already know,” then we are not for you.
Our questions spark honest, open conversations based on facts, focusing on core issues to help achieve your goals.
WE ARE ADAPTIVE
While our experience spans decades, our approach is forward-thinking. We understand the ever-evolving opportunities that arise in our society and our focus is rooted in lifelong learning by not just accepting but embracing change.
Y U
EXECUTIVE AND EMPOWERMENT COACHING
Professional and Leadership Development
• Evolve your adaptive,
transformative leadership skills
• Navigate challenges
by embracing their opportunities
• Learn how to become your own biggest advocate
• Explore authentic leadership strategies
• Identify exciting future career pathways
​
Personal Growth and Empowerment
• Discover your untapped
power within
• Build self-assurance by
identifying, embracing, and
activating your strengths while learning to trust yourself​
• Establish and guard healthy boundaries to honor your self-worth
• Learn to give yourself grace
• Engage the power of being present
​
​
NONPROFIT MANAGEMENT
Executive Staff Coaching
• Receive strategic, moral, and
confidential support for you, a nonprofit CEO / Executive Director, from an experienced CEO / former nonprofit Executive Director
• Provide expert leadership coaching for your nonprofit executive staff and Board leaders
• Navigate the pressures and challenges of your day-to-day leadership role with a trustworthy, empathetic, knowledgeable coach as your invaluable partner and resource
​
Organizational Assessments & Strategy Development
• Hire us as an Interim CEO / Executive Director to lead your organization as you perform your executive search
• Ensure a strong organizational foundation by identifying your vision, mission, and core values,
then learn to infuse them throughout your organization
• Utilize a situational analysis to determine your nonprofit's current state and target growth potential
• Engage experts in strategic project oversight to bridge staff shortages
​
Income Development Counseling
• Maximize the potential of your income development leaders with an experienced development coach
• Identify strategic high-impact
income opportunities
• Provide counsel for income and donor management plans
YOUTH CAREER COACHING
High School Student Career Exploration
• Identify and connect your core competencies as a foundation for your career exploration
• Explore post-high school career opportunities and their pathways
• Develop an understanding of college admissions and financial aid (should that path be chosen)
​
Young Adult Career Exploration Empowered 2 Pivot
• Boost your self-confidence
• Identify & maximize your core competencies
• Build a strength-based
resume and engage in networking strategies
• Learn to target your job search toward thriving careers
​
High School Athletes
• Explore collegiate opportunities that are worthy of you and your skills
• Receive expert guidance to develop and manage your collegiate athletic recruitment
• Become a mentee of a coach focused on youth sports mental health
(middle school age through college)
• Engage an experienced coach who has successfully managed athletic phenoms
(middle school age through college)
LEADERSHIP, EMPOWERMENT, & CAREER COACHING THAT'S RIGHT FOR
Joseph E. Besecker
President, CEO & Founder
Emerald Foundation
“I've had the pleasure of working with Terry and The Pivotal Group on a national scholastic esports initiative with my nonprofit organization, the Emerald Foundation. My goal was to tackle the stagnation in education by engaging students through esports while integrating learning and career exploration. Terry, acting as our Chief Esports Strategist, leveraged her leadership, expertise, and extensive network to forge critical partnerships in the education and workforce development sectors. She brought together key stakeholders and secured two consecutive grants from the PA Department of Education, both awarded to the Emerald Foundation. Terry’s leadership, strategic thinking, and ability to build relationships and communicate effectively are outstanding.
I am incredibly proud of our achievements together."
Jane Windlebleck
Retired Nonprofit Professional
"I worked for Terry twice -- first at the American Cancer Society where she was an exceptional and inspirational leader and again at the North Museum of Nature and Science. I must say that I feel blessed that Terry was my first boss at the American Cancer Society.
She had that very unique ability to thank you for a job well done while still challenging you to do better and inspiring you to want to succeed. Because of her special gift, I was one of the most successful fundraisers in the Pennsylvania Division and the first to have a million dollar assignment which I exceeded by $200,000. I credit Terry for her exceptional ability to coach, encourage and lead me to this great achievement. She was a joy to work for and a great source for advice, encouragement and leadership and was always willing to allow me to try new techniques. At the North Museum of Nature and Science, I played a small role in helping her bring the museum back from obscurity and make it once again a very successful learning institution by developing and building the STEM program in Lancaster. Once again, she inspired her staff to always stretch their imaginations and produce exciting, challenging programs for children and the general public. I honestly couldn't say enough good things about this innovative, exciting, challenging leader.
Terry Kraft is the best!"
Alicia Kautz
Executive Coordinator
"I've had the pleasure of working alongside Terry Baker Kraft professionally for 10 years and personally, over 27 years. She has an ambitious drive to succeed, poised & focused, advanced project management skills, career development, and astonishing customer service. A natural leader and valuable asset to take on all opportunities. I have never encountered anyone that has repeatedly left me as awestruck as she does. The magnitude of her inspiration is an indication of the excellence she exudes with herself and others. A team player and excellent communicator. She is the whole package!"
Melody Sanders
CEO, Pet Pantry of Lancaster County
"I have had the privilege of working with Terry Kraft and The Pivotal Group for over four years now.
Terry is the consummate business consultant professional. Terry’s ability to assess diverse situations and provide multidimensional avenues of resolution has proven to be indispensable. Her dedication to clients, exemplary coaching skills, and commitment to success provides a sound basis for her consultation endeavors.
Our initial dealings with her were to help establish long-term organization goals, cultivate Board of Director unity, and refine Pet Pantry’s mission and vision statements. Since that time, Terry has furnished coaching in a variety of areas. On multiple occasions, Terry has acted as a sounding board during complex scenarios.
Her calm guidance towards a professional, yet practical, resolution has positioned me and Pet Pantry of Lancaster County to an effective outcome.
Sue Walewski
Retired Professional and
Nonprofit Leader
"I have known Terry for 25 years and cannot recommend her highly enough. I met Terry when I was serving as the Volunteer Chairman of the Lebanon County Relay for Life (RFL). Our Committee had managed to put together our first event the year prior to my meeting her, with little to no involvement from the staff of the American Cancer Society (ACS). The following year Terry was assigned as the staff member to work with us. I was very skeptical about working with her. She was new to the ACS and had worked with a much larger and wealthier community in planning this same event. However, she immediately proved me wrong. She worked with me and our small committee and helped us to think bigger, to reach out to community business leaders, government officials and School Districts in the county to work with us. She had a natural ability to motivate and engage others. Her ability to coach others to formulate plans and solve problems was effective and readily accepted. We worked side by side and soon our event grew beyond our goals and became one of the leading RFL Events in Pennsylvania.
During this time Terry and I became friends. But more than that, I often turned to her to bounce off ideas to assist me with my professional position. She is exceptional at helping you to break down difficult situations and find successful solutions. She was also helpful in providing resources for my son who as a college graduate was struggling to find a career path. I am merely scratching the surface of the wealth of talent Terry brings with her to everything she does. She has an abundance of skills and contributes much in any environment."
Olivia Walters
Empowering Communities and Advancing STEM Education
"Terry's ability to motivate a team is unparalleled. She communicates with clarity and precision, ensuring everyone is aligned with the mission and goals of the organization. Her knack for setting ambitious yet achievable goals inspires confidence and commitment from her team members. Terry possesses
a unique skill in convening diverse groups for the purpose of
problem-solving, fostering
an environment where innovative solutions can thrive."
Jamie Byrne-McCollum, PhD
Retired Professor and
Nonprofit Leader
"I have known Terry for more than 20 years, first in my capacity as one of her major professors at Elizabethtown College, where I saw tremendous talent and potential in her as a student. I am pleased to say that she has moved throughout her career to completely realize that potential. After she graduated, Terry took a field representative position with the American Cancer Society, and she asked me to work with her on a volunteer basis on the Relay For Life, the signature event of the organization. She and I worked together with a strong community committee to take the event to one of the largest Relays in the world. The event won national and state awards for fund development and creative programming, such as a research promotion we developed. While I was Terry's mentor and professor originally, she continued to teach me and hone my skills as we worked together for nearly 20 years. Terry continued to rise in the ranks of the American Cancer Society, which was not surprising. She is extremely adept at team building, strategically communicating with a wide variety of audiences, training, volunteer relations, management and governance. I am thrilled to see that she has her own company now so that she can share her wealth of experience and success with clients smart enough to seek her counsel. Terry is friendly, professional, and is a joy to work with."
Sandy Strunk
Educational Consultant
"Terry has had a great deal of experience as an organizational leader and is well-poised to share her expertise with others. As a board member with the Lancaster County STEM Alliance she led the Community Involvement Team for several years and was instrumental in helping that group develop and execute strategic goals to benefit the organization."